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Learn : Dog Nutrition Basics

Determining Dog Food Portion Size

To perfectly portion every one of your dog's meals, calories are carefully calculated using individualized data that you as the pet parent provide, so, for instance, on a basic level, this would include things that everyone is familiar with: activity, weight, overall age, and (to some degree) health status as well. Beyond that, there is a use of any of the additional information in that we collect; whether that is past dietary history, specific breed, or condition, all of those things are pulled together using the latest information, both scientific and the information provided by the other pet parents, to determine how many calories are optimal to maintain a healthy and ideal weight.

This is in contrast to many other pet manufacturers who, when producing a large volume of diet, have to make some assumptions, and the assumption unfortunately and typically is that parents should overfeed rather than underfeed because they really are concerned that a pet would lose weight on their food. The consequence, however, is that many of the labels that are used across the industry may be far overinflated, and that could contribute in the long term if not adjusted to obesity and the host of health consequences that come with an overweight dog.


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